Most brands, especially those that are well versed in digital marketing know-how effective this product is to a business. It is even more effective when you have assigned the task to a knowledgeable, skilled, professional team that is in sync with your company's mission & goals.
YP Media is the team for you. Enjoy;
What are the benefits of trusting us with your E-marketing campaigns?
Are you facing difficulties in running your first online campaign? Does tracking your campaign response seem impossible? Or is it the high bounce rate and low conversion rate that's really throwing you off? You know what to do…Call us or shoot over an email
To use email effectively, you’ll need a sound knowledge of email design best practices, an eye for email deliverability, and a flair for developing engaging content that targets specific audiences. We're here to get you started.
First, we determine how we'll send your email messages, track responses, and keep up with unsubscribers. The targets and milestones that are intended to be achieved with email marketing have to be defined. Email marketing is not a sprint but a marathon and therefore the path and the goal must be defined clearly.
Email campaign optimization is about giving a user an easy path to engagement. It's all about designing the content around a goal. When we set out with a goal in mind, the content will be geared more optimally to achieve results with engaging in text, imagery, and layouts.
With email marketing, it’s not just what we send, or who we send it to—it’s how we design the email. Today’s B2B and B2C prospects spend a lot of time on their mobile devices such as smartphones and tablets. To reach them, we incorporate best practices for email design using basic HTML elements that will adapt easily to a widely diverse range of email clients.
Finally, the results of the emailing broadcasts, such as the rate of undeliverable or opened email, the quantity, and distribution of link clicks, as well as other responses are captured, analyzed, and adjusted where possible.